MLK Showcase lets NBA TV experiment with new production techniques
By: Sports Video Group | Published: January 15, 2007

By Ken Kerschbaumer

The NBA’s third-annual MLK Showcase for Developmental League players, coaches and officials kicks off on Jan. 15 and this year it will be more than just a showcase for the next round of NBA professionals: it will also showcase new production techniques that could work their way into NBA regular season and playoff telecasts.

“In the past we’ve televised games from the MLK Showcase on a tape-delay basis and put them on over a couple of weeks,” says Tim Kane, NBA TV senior director production. “But this year 10 of the 12 games will be live and it’s a huge chance to use the D-League as a laboratory to see the game in a different light.”

Topping the list of innovations will be the use of two job cameras, one located on each end line, capturing the vast majority of play by play. One will be 26-feet long and the other 28-feet long.

“We’re excited to see how it will frame the court,” says Kane. “The ability to go up and down with the jib will give us a different look of the play on the floor. We’ll be able to pivot and turn and frame the shot right.”

Just one traditional play-by-play camera location will be used to capture hero and other shots. The two jib cameras will be complemented by a Steadicam located courtside. “We’ll be judicious with how much we’ll make the camera person run,” says Kane. The Steadicam will be used primarily to go onto the court during the first free throw attempt to get a unique perspective on the action.

Audio will also have a special wrinkle with two players on each team outfitted with wireless microphones. “They’re very small and will be sewn in to some part of the uniform,” explains Kane.

“We’re always looking at technologies and asking will the viewer like this?,” says Kane. ”We always look at an idea, try it out and then file it away to see if we can use it down the line.”

Not surprisingly fans give the league a quick thumbs up or down on any new technologies. NBA.com gives fans an online forum to post comments almost immediately on experiments like the use of dual Skycam last season and an announcer-less game between the Orlando Magic and Houston Rockets.

“We have a sport where the people in the arena are very close to the action and we want to bring that experience within reach of a fan at home,” says Kane. “The dual Skycam made all the viewers feel like they were sitting in the greatest seat in the building.”

Related Stories

  • No Related Post
    • Sponsor Microsite Spotlight

    • Sponsor Microsites

    • Sponsors

    • Team SVG

    Join SVG Today:
    SVG’s goal is simple: to bring the entire sports industry closer together so that it can more effectively share information about best practices and new technologies that impact the industry. Your SVG membership will enable you to benefit from our continued educational opportunities, valuable event discounts, as well as multiple print and online resources. Click here for details
    Become an SVG Sponsor:
    The SVG has a variety of sponsorship options to meet the outreach and marketing needs of virtually every sports industry organization. Find out more about our range of industry-supported activities, and discover how your company can support the sports video industry. Click here for details