NBC Olympics Taps AT&T for Private Network
By: Ken Kerschbaumer, Editorial Director
Wednesday, April 18, 2012 - 10:25 am

AT&T will provide managed networking services for NBC Olympics during its coverage of the 2012 London Olympic Games from London. NBC’s Olympics division will use a managed private networking system from AT&T to help deliver its high-definition broadcast coverage of the 2012 London Olympic Games.

AT&T’s networking solution will create a connection between NBC’s Olympics division’s space in the International Broadcast Center (IBC) production facilities at the London Olympics and NBC’s Olympics division’s facilities in the U.S.

“Since the Atlanta Games in 1996, AT&T has continuously provided network bandwidth to help the NBC Olympics division transmit coverage of the Games in the United States,” says Joe Lueckenhoff, senior vice president, AT&T Business and Home Solutions. “The 2012 London Olympic Games coverage in the U.S. includes large bandwidth volumes that will be used to support NBC’s Olympics division’s multi-platform approach so viewers in America can more easily engage with the Olympics excitement.”

“To bring our coverage of the 2012 London Olympic Games home to the American audience we need a company with proven network reliability and service excellence. That’s why we chose AT&T,” adds Bob Kiraly, director, Broadcast and Telecommunications Operations, NBC Olympics.

In advance of the 2012 London Olympic Games, AT&T and NBC’s Olympics division worked collaboratively on planning and testing to support reliable execution. AT&T arranged diverse, always-on network circuits with back-up features and multiple transfer paths to help facilitate coverage that is transmitted at all times, even if a circuit unexpectedly fails. With dedicated AT&T teams providing support on-site in London, at NBC’s Olympics division’s headquarters in New York and in AT&T’s support centers, network performance is constantly monitored and managed to help ensure 24/7 transmission of London Olympics coverage.

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